HMSA has the Top Talent

Llew Kinst, Director of Brand Management
Born 1952 – Oakland, CA
Resides in Cupertino, California

Background in how it all began
Llew has over 30 years of design and marketing experience in the high tech and motorsports industries. An innovative designer who produces solutions that are proven to work. He is the President and founder of his own successful design and marketing firm Autograph Designed located in Silicon Valley.
From a very young age Llew showed exceptional gifts in the arts and a strong natural aptitude for things mechanical. Throughout his developing yeas he was pulled between these two worlds. At any given time he could be found working in the darkroom on his fine art photography or in the garage restoring an old sports car. By they time he graduated from college he had settled on design as his vocation and motorsports as his hobby. By joining the HMSA family, he now can pursue both interests at the same time.

His first racing experience was attending the 1960 Laguna Seca races with his father in the family Austin Healy 100. A few years later a second Healy became Llew’s first car. But he had to do the factory one better by installing a Chevy V8 to make his own version of the then popular Cobra. Llew moved on to a variety of Porsches ranging from 356, 911, 912, and a very rare factory 914-6 GT,His racing experienced continued behind the wheel with Porsche Club time trials and eventually historic racing with HMSA. As a participant in HMSA events, Llew felt he could help the group with web and marketing projects. In 2002 Llew stuck his head into Cris’ motor home at an HMSA event, and offered his assistance in producing a new web site for the group. In the blink of an eye, Cris took him up on the offer.

In addition to his strong interest in automobiles, Llew also has a love for motorcycles and road racing motorcycles in particular. In 2003 he founded Vmoto a vintage motorcycle racing association very similar to HMSA. In joining the HMSA family Llew has brought Vmoto along with him, and it is now a part of the broad spectrum of racers that HMSA presents at it’s events.

Career Experience

HMSA 2002-present
Director of Brand Management
Responsible for all brand and marketing collateral, web, advertising, and print. In addition provide consultation on event look and feel and event management.

Autograph Designed 1995-present
President, Creative Director
Creative lead for all studios projects including web site design, brand management programs, and corporate marketing collateral.

Connexion 1986-1995
Cupertino, California
Founding Partner, Creative Director

Invision Studio 1980-1986
Santa Clara, California
Art Director

Cassidy Design 1977-1980
Santa Clara, California
Designer

Career Highlights/Achievements
Created new web and marketing brand for HMSA
Founder of the Vintage Motorcycle Racing Association (Vmoto)
Photo editor for the 356 Registry magazine 1974-1978
Published photographer and writer: Road & Track, Automobile, Vintage Motorsports, Victory Lane, Panorama, Porsche Factory publications.
1st place in Porsche Parade art show 1982

Racing Highlights
1985 and 1986 Time Trial Champion Golden Gate Region of PCA Class EP
Team Manager for Bell Motorsports 1980-1983
SCCA West Coast EP Championship 1981 and 1982
Garretson Enterprises IMSA team member 1980-1981

Future Racing Goals
Finish restoration and race my Porsche 356 A GT

Memberships
Historic Motor Sports Association
Vmoto
Targa Sixty-Six
356 Registry
Porsche Club of America

Education
Indiana State University, 1972-1973
Bloomington, Indiana
Art Center College of Design, 1973-1974
Pasadena, California
Ball State University, 1974-1977
Muncie, Indiana
BA, Graphic Design and Marketing